SLUG Style: Jazmin Comley
Art and Fashion
Jazmin Comley is the Director of Sales and Marketing at UTOG Brewing. While she values a unique fit, Comley can often be seen rocking the comfortable and stylish UTOG merch, which she herself designs. After growing up in Kansas City, Comley moved with her family to Houston, and after about five years she moved to Utah—without ever having visited. Comley’s love for craft beer and the communities that surround it has cemented Utah as Comley’s forever home. Follow Comley on Instagram @hi_its_jaz.
Every month, “SLUG Style” features a distinct and unique member of the community and asks them why they do what they do. Exploring more than just clothing, “SLUG Style” is an attempt to feature the people who give Salt Lake City flavor through personality and panache.
SLUG: What are your stylistic influences? This could be a band, decade, fictional character—anything.
Jazmin: My generation, for sure. Even though skinny jeans might not be super cool now, my millennial self will wear them forever and ever without shame.
What are your interests or hobbies? What is the hobby or interest that you have that no one would realize to ask you about?
I’ve gotten really into design. I’ve been able to design all of our labels for our beers. [It’]s been fun and rewarding to see them come to life and in people’s hands.
You’re from Missouri! What brought you to Utah, and what has kept you here?
After growing up in Kansas City, we decided to make a change and move to Houston for about five years. It was hard not being around any family, so when some of our family moved to Utah, we figured we had nothing to lose, packed up and moved here blindly! We had never even visited Utah, so it was a pleasant surprise to see how absolutely beautiful this state is. I’ve been here for three years, and I won’t move again because it has so much to offer, and I also just feel at home here.
What do you love about craft beer? What inspired you to pursue a career related to it?
Well, it’s tasty! I like how no two beers are the same. Even if the style is the same, I’ve never had a craft beer that tastes exactly like another one from another brewery. I also love that brewers can be creative, and it shows in their beers.
I never thought I’d be in this industry, honestly. I started working at UTOG part time in the evenings as a host shortly after I moved here in 2019. I really wanted to be around others who enjoyed good food and good beer—plus, it gave me a chance to meet new people. After I was laid off at my corporate job at the beginning of COVID-19, the owner asked me if I’d like to help can the beer and work in the beer store. From there I took over our social media and then was asked to be the sales rep. Since I already promoted UTOG by telling everybody I talked to how much I love the beer and vibe here, it was an easy “yes” for me!
Now, I’m the director of sales and marketing with a great team I’m building and work with an awesome group of people every day. I feel really lucky and could never imagine being happier in a career or industry.
Are you always “on” or would someone see you at the grocery store, for example, with less elements of your style?
Definitely not on point all the time, haha! But I don’t think anybody would think I was too off since I dress pretty comfy [and] casual 90% of the time (but maybe minus slippers, which I’ve been caught wearing to the store).
As Sales and Marketing Director at UTOG Brewing Co., do you get opportunities to show off your personal style?
For sure! I really enjoy having the freedom to show my personal style every day. I actually design all of our merch, so I get to wear things that I find cute and comfortable for work.
If you had to describe yourself in three words, what would those be?
Outgoing, inclusive, genuine
How has your personal style evolved over time?
I definitely lost myself and sense of style when I had my kids. It wasn’t until the past couple of years that I really found what I like to wear, feel comfortable in and what I think looks good on me. I’ve become more comfortable in my own skin and more confident in general, so I’m more willing to try new trendy styles! My hair has always been something I change up constantly, so we’ll see what it looks like cut and color-wise in the next couple of weeks!
Photos: Roberto Valdez
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